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For almost 50 years, Phyto has been the pioneer in plant-based hair care. With more than 95% of ingredients of natural origin, Phyto hair care draws from the heart of the world of the most effective active plants to preserve health and reveal the natural beauty of hair. Nearly 500 plant extracts are used in the development of the brand's products. Phyto laboratories respect a quality charter and offer hair care tested in hospitals or in independent laboratories.

The brand dedicated to the well-being of hair has offered everyone, since 1964, adapted routines with a philosophy of care specific to the brand. Phyto is 5 steps for beautiful and well-groomed hair: pre-shampoos, washing care, rinse-out care, leave-in care and styling. For each individual, Phyto creates trends by following a well-defined course of action. The brand offers a scientific approach to plants combined with the art of hairdressing to enhance hair.

“Our hair is like us, chemicals attack it, natural products do them good. "
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